How Long does the Google Sandbox Last

Written By Chouhab on mercredi 14 janvier 2009 | 08:48

By Brent Sweet

If you know anything about search engine optimization then you have probably gotten word of the Google sandbox. The sandbox is a thing that nobody knows for sure if it exists. It is a filter that people believe will prevent your new site from achieving the ranking it deserves because it is new to the Google index.

So you want to know if it exists? I really can't answer that. The only true way to know would be to register a domain, optimize the page and build links to it all on the same day, have Google index all those and see if you jump to number one. I don't know of any SEO that is that good!

I have a site that I built that was on the first page of Google for a competitive keyword in less than 30 days. I will admit that after the first 14 days of domain registration it was indexed below position one hundred and then jumped to number 40. But couldnt that have been a result of my increased optimization efforts.

My point is, that yes it may exist, but it is easy to get a first page ranking in about 30 days. If you are so good that you are optimizing where you should be above that, but are not then maybe there is. My point is that my site was on page 1 of Google before I was even indexed in Yahoo, so I dont believe there is a sandbox per say.

What people refer to as the sandbox for me, is natural progression. I think that you have to pass sites to get ranked, and it takes some time to pass a site that has been on Google for a while.

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